Items where Research Group is "Marketing

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Number of items: 31.

A

Aroean, Lukman, Dousios, Dimitrios and Michaelidou, Nina (2019) Exploring interaction differences in Microblogging Word of Mouth between entrepreneurial and conventional service providers. Computers in Human Behaviour, 95. pp. 324-336. ISSN 0747-5632

Aroean, Lukman ORCID: https://orcid.org/0000-0002-7716-2871 and Michaelidou, Nina (2019) Does Humor Enable or Backfire Identity Expressiveness? In: European Marketing Academy Conference (EMAC), 2019-05-29 - 2019-05-31, University of Hamburg.

Assadinia, Shahin, Boso, Nathaniel, Hultman, Magnus and Robson, Matthew (2019) Do export learning processes affect sales growth in exporting activities? Journal of International Marketing, 27 (3). pp. 1-25. ISSN 1069-031X

Assadinia, Shahin, Kadile, Vita, Gölgeci, Ismail and Boso, Nathaniel (2019) The effects of learning orientation and marketing programme planning on export performance: Paradoxical moderating role of psychic distance. International Small Business Journal, 37 (5). pp. 423-449. ISSN 0266-2426

B

Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 and Kalantaridis, Christos (2019) Organizational-social-capital, time and international family SMEs: An empirical study from the East of England. European Management Review, 16 (3). pp. 525-541. ISSN 1740-4754

Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941, Rosa, Peter and Karakas, Fahri (2019) Is traditional successor induction still relevant for family firms? UNSPECIFIED.

Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941, Rosa, Peter and Karakas, Fahri (2019) Multi-layered socialization processes in transgenerational family firms. Family Business Review, 32 (3). pp. 233-258. ISSN 0894-4865

Boso, Nathaniel, Adeola, Ogechi, Danso, Albert and Assadinia, Shahin (2019) The effect of export marketing capabilities on export performance: Moderating role of dysfunctional competition. Industrial Marketing Management, 78. pp. 137-145. ISSN 0019-8501

C

Curtis, Lucill J. (2019) Marketers Never Tire of Improving Online Customer Experiences - Digital interventions by B2B Firms to improve conversion and purchase occurrences. In: Academy of Marketing Conference. UNSPECIFIED.

E

Ertz, Myriam, Karakas, Fahri, Stapenhurst, Frederick, Draman, Rasheed, Sarigöllü, Emine and Jo, Myung Soo (2019) How misconduct in business contributes to understanding the supply side of corruption in international business. Critical Perspectives on International Business, 16 (3). pp. 209-231. ISSN 1742-2043

G

Gölgeci, Ismail, Assadinia, Shahin, Kuivalainen, Olli and Larimo, Jorma (2019) Emerging-market firms’ dynamic capabilities and international performance: The moderating role of institutional development and distance. International Business Review, 28 (6). ISSN 0969-5931

Gölgeci, Ismail, Karakas, Fahri and Tatoglu, Ekrem (2019) Understanding demand and supply paradoxes and their role in business-to-business firms. Industrial Marketing Management, 76. pp. 169-180. ISSN 0019-8501

H

Hamid, Fazelina Sahul and Yip, Nick (2019) Comparing service quality in public vs private distance education institutions:Evidence based on Malaysia. Turkish Online Journal of Distance Education, 20 (1). pp. 17-34. ISSN 1302-6488

J

Jobber, David, Lancaster, Geoffery and Le Meunier-FitzHugh, Kenneth (2019) Selling and Sales Management:11th Edition. Pearson, Harlow. ISBN 978-1-292-20502-1

K

Kalantaridis, Christos, Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 and Millard, Debbie (2019) Migration, meaning(s) of place and implications for rural innovation policy. Regional Studies, 53 (12). pp. 1657-1668. ISSN 0034-3404

Karakas, Fahri and Sarigollu, Emine (2019) Spirals of spirituality: A qualitative study exploring dynamic patterns of spirituality in Turkish organizations. Journal of Business Ethics, 156 (3). 799–821. ISSN 0167-4544

Katsikeas, Constantine, Leonidou, Leonidas and Zeriti, Athina (2019) Revisiting international marketing strategy in a digital era: Opportunities, challenges, and research directions. International Marketing Review, 37 (3). pp. 405-424. ISSN 0265-1335

L

Le Meunier-FitzHugh, Kenneth and Massey, Graham R. (2019) Improving relationships between sales and marketing: the relative effectiveness of cross-functional coordination mechanisms. Journal of Marketing Management, 35 (13-14). pp. 1267-1290. ISSN 0267-257X

Leonidou, Leonidas C., Aykol, Bilge, Fotiadis, Thomas A., Zeriti, Athina and Christodoulides, Paul (2019) The role of exporters’ emotional intelligence in building foreign customer relationships. Journal of International Marketing, 27 (4). pp. 58-80. ISSN 1069-031X

Lin, Woon Leong, Cheah, Jun-Hwa, Azali, Mohamed, Ho, Jo Ann and Yip, Kwok (2019) Does firm size matter? Evidence on the impact of the green innovation strategy on corporate financial performance in the automotive sector. Journal of Cleaner Production, 229. pp. 974-988. ISSN 0959-6526

Liu, Gordon, Aroean, Lukman and Ko, Wai Wai (2019) A business ecosystem perspective of supply chain justice practices: A study of a marina resort supply chain ecosystem in Indonesia. International Journal of Operations and Production Management, 39 (9/10). pp. 1122-1143. ISSN 0144-3577

M

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 (2019) Authentic Assessment in the Curriculum: Employability & Contemporary Issues within Higher Education Business Schools. In: Australia and New Zealand Academy of Management (ANZAM) Proceedings, Cairns, Australia, 2019. UNSPECIFIED.

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363, Karakas, Fahri, Polkinghorne, Martyn and Petford, Nick (2019) Supporting open innovation with the use of a balanced scorecard approach: A study on deep smarts and effective knowledge transfer to SMEs. Production Planning & Control, 30 (10-12). pp. 842-853. ISSN 0953-7287

P

Paparoidamis, Nicholas G., Huong Tran, Thi Thanh, Leonidou, Leonidas C. and Zeriti, Athina (2019) Being innovative while being green: An experimental inquiry into how consumers respond to eco-innovative product designs. Journal of Product Innovation Management, 36 (6). pp. 824-847. ISSN 0737-6782

S

Singh, Jagdip, Flaherty, Karen, Sohi, Ravipreet S., Deeter-Schmelz, Dawn, Habel, Johannes, Le Meunier-FitzHugh, Kenneth, Malshe, Avinash, Mullins, Ryan and Onyemah, Vincent (2019) Sales profession and professionals in the age of digitization and artificial intelligence technologies: concepts, priorities, and questions. Journal of Personal Selling and Sales Management, 39 (1). pp. 2-22. ISSN 0885-3134

Skarmeas, Dionysis, Zeriti, Athina and Argouslidis, Paraskevas (2019) Importer and exporter capabilities, governance mechanisms, and environmental factors determining customer-perceived relationship value. Industrial Marketing Management, 78. pp. 158-168. ISSN 0019-8501

T

Tjandra, Nathalia, Aroean, Lukman ORCID: https://orcid.org/0000-0002-7716-2871 and Prabandari, Yayi (2019) An exploration of the Indonesian public perceptions of the ethics of tobacco advertising. In: World Social Marketing Congress, 2019-06-04 - 2019-06-05.

U

Usrey, Bryan and Biraglia, Alessandro (2019) What??!! I cannot get it from you??!! I will get it from your competitor instead! When product scarcity leads to anger and brand switching. In: Society of Consumer Psychology, 2019-02-28 - 2019-03-02.

Usrey, Bryan and Birgalia, Alessandro (2019) When product scarcity backfires: consumer anger and brand switching. In: American Marketing Association, 2019-02-22 - 2019-02-24.

Usrey, Bryan and Grau, Antje (2019) False positives: How double-sided review systems affect consumers’ rating valence. In: American Marketing Association, 2019-02-22 - 2019-02-24.

Usrey, Bryan and Tran, H.N. (2019) I DOUBT IT’S ALL ABOUT THEIR OWN BENEFITS.” CONSUMER CYNICISM AS MEDIATOR OF DOUBLE DEVIATION EFFECT ON REPURCHASE INTENTION. In: American Marketing Association, 2019-02-22 - 2019-02-24.

This list was generated on Thu May 9 02:56:22 2024 UTC.