Items where Research Group is "Marketing

Group by: Creators | Item Type | Status | No Grouping
Number of items: 25.

Article

Baumann, Jasmin and Le Meunier-FitzHugh, Kenneth (2015) Making value co-creation a reality – Exploring the co-creative value processes in customer-salesperson interaction. Journal of Marketing Management, 31 (3-4). pp. 289-316. ISSN 0267-257X

Chakraborty, Ratula, Dobson, Paul W. ORCID: https://orcid.org/0000-0001-7352-740X, Seaton, Jonathan S. and Waterson, Michael (2015) Pricing in inflationary times: The penny drops. Journal of Monetary Economics, 76. pp. 71-86. ISSN 0304-3932

Dobson, Paul ORCID: https://orcid.org/0000-0001-7352-740X and Chakraborty, Ratula (2015) Assessing brand and private label competition. European Competition Law Review, 36 (2). pp. 76-81. ISSN 0144-3054

Karakas, Fahri, Manisaligil, Alperen and Sarigollu, Emine (2015) Management learning at the speed of life:Designing reflective, creative, and collaborative spaces for millenials. International Journal of Management Education, 13 (3). pp. 237-248. ISSN 1472-8117

Karakas, Fahri, Sarigollu, Emine and Kavas, Mustafa (2015) Discourses of collective spirituality and Turkish Islamic ethics: An inquiry into transcendence, connectedness, and virtuousness in Anatolian tigers. Journal of Business Ethics, 129 (4). pp. 811-822. ISSN 0167-4544

Nicolopoulou, Katerina, Lucas, Iain, Tatli, Ahu, Karatas-Ozkan, Mine, Costanzo, Laura A., Özbilgin, Mustafa and Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 (2015) Questioning legitimacy of social enterprises through Gramscian and Bourdieusian perspectives: The case of British social enterprises. Journal of Social Entrepreneurship, 6 (2). pp. 161-185. ISSN 1942-0684

Book Section

Curtis, Lucill ORCID: https://orcid.org/0000-0003-0533-7350 (2015) Examining how the subject position of marketing professionals and customers are constructed through Twitter communication by B2B organisations. In: British Academy of Management, Methodology Track. UNSPECIFIED. ISBN 978-0-9549608-8-9

Curtis, Lucill J. ORCID: https://orcid.org/0000-0003-0533-7350 (2015) How is identity defined and understood by marketing professionals in online organisational settings such as B2B Twitter sites? In: British Academy of Management, Identity Track. UNSPECIFIED. ISBN 978-0-9549608-8-9

Curtis, Lucill J. ORCID: https://orcid.org/0000-0003-0533-7350 (2015) How is your identity communicated online? - An investigation into managing Twitter sites within five B2B organisations. In: Academy of Marketing Conference. UNSPECIFIED. ISBN 9781905952649

Greatbanks, Richard and Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 (2015) Visual Performance Management: Does it work in Public Service Organisations? In: 29th Australia and New Zealand Academy of Management (ANZAM) Conference Proceedings, Queenstown, New Zealand, 2015. UNSPECIFIED.

Le Meunier-FitzHugh, Kenneth (2015) Sales Management. In: Wiley Encyclopedia of Management. Wiley, UK.

Le Meunier-FitzHugh, Kenneth (2015) Sales Territory. In: Wiley Encyclopedia of Management. Wiley.

Newman, Alexander, Neesham, Cristina, Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 and Tse, Herman (2015) Examining the Influence of Servant and Entrepreneurial Leadership on the Work Outcomes of Employees in Social Enterprises. In: the 29th Australia and New Zealand Academy of Management (ANZAM) Conference Proceedings, Queenstown, New Zealand, 2015. UNSPECIFIED.

Subalova, Madina, Al-Dajani, Haya and Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 (2015) Unilateral microfinance? The commercial roots of entrepreneurial diversity. In: Research Handbook on Entrepreneurial Finance. Edward Elgar Publishing, p. 229. ISBN 9781783478781

Conference or Workshop Item

Biraglia, Alessandro, Gerrath, Maximilian H. E. E. and Usrey, Bryan (2015) Firm’s Involvement in the Restoration of Tourist Attractions: The role of Perceived Altruism and Authenticity on Visiting Intentions. In: Association for Consumer Research, 2015-10-01.

Curtis, Lucill J. ORCID: https://orcid.org/0000-0003-0533-7350 and Warren, Sam (2015) Picturing the academic life: a reflexive photography workshop, British Academy of Management. In: BAM 2015, 2015-09-08 - 2015-09-10, University of Portsmouth.

Daryanto, Ahmad, Runyan, Rodney and Aroean, Lukman (2015) Cross-country study on the Effect of Product Imitation and Perceived Product Innovativeness on Product Attitude. In: 16th Cross-Cultural Research Conference, 2015-12-13 - 2015-12-15.

Karakas, Fahri and Sarigollu, Emine (2015) Spirals of Spirituality:A Qualitative Study Exploring Patterns of Spiritual Organizing. In: UNSPECIFIED.

Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie (2015) Sales and marketing, and customer relationships. In: The Academy Of Marketing Science World Marketing Congress, 2015-07-16 - 2015-07-18.

Morah, E. M. I., Wilson, J. and Tzempelikos, N. (2015) Moderation effects on the market orientation performance connubial relationship: A developing world perspective. In: Academy of Marketing Conference, University of Limerick, 2015-07-09.

Purwanto, BM, Aroean, Lukman, Paramita, Widya and Rostiani, Rokhima (2015) Symbolic & aesthetic aspects of Laskar Pelangi movie (Rainbow Warriors): an exploratory study. In: EMAC (European Marketing Academy Conference), 2015-05-27 - 2015-05-29, Leuven.

Stuebiger, Nina, Baumann, Jasmin, Haas, Alexander and Le Meunier-FitzHugh, Kenneth (2015) Forgiveness in Buyer-Seller Relationships Gone Bad. In: The Academy Of Marketing Science World Marketing Congress, 2015-07-16 - 2015-07-18.

Book

Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie (2015) Creating Effective Sales and Marketing Relationships. Business Expert Press, USA. ISBN 9781606498590

Vasilakos, Nicholas ORCID: https://orcid.org/0000-0003-3279-2885 and Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 (2015) Unclaimed Assets in the UK: Review of the Evidence:Commissioned Technical Report. UNSPECIFIED.

Other

Le Meunier-FitzHugh, Kenneth (2015) Sales Must Make a Mark. Winning Edge -The Magazine for the Institute of Sales & Marketing Management, UK.

This list was generated on Sun Dec 22 10:44:06 2024 UTC.