Cross-country study on the Effect of Product Imitation and Perceived Product Innovativeness on Product Attitude

Daryanto, Ahmad, Runyan, Rodney and Aroean, Lukman (2015) Cross-country study on the Effect of Product Imitation and Perceived Product Innovativeness on Product Attitude. In: 16th Cross-Cultural Research Conference, 2015-12-13 - 2015-12-15.

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Item Type:	Conference or Workshop Item (Paper)
Faculty \ School:	Faculty of Social Sciences > Norwich Business School
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Marketing
Depositing User:	LivePure Connector
Date Deposited:	27 Nov 2019 01:24
Last Modified:	09 Jun 2022 14:29
URI:	https://ueaeprints.uea.ac.uk/id/eprint/73033
DOI:

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