Sales and marketing, and customer relationships

Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie (2015) Sales and marketing, and customer relationships. In: The Academy Of Marketing Science World Marketing Congress, 2015-07-16 - 2015-07-18.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Faculty of Social Sciences > Research Groups > Strategy and Entrepreneurship
Faculty of Social Sciences > Research Groups > Marketing
Depositing User: Pure Connector
Date Deposited: 17 Feb 2016 14:00
Last Modified: 11 Aug 2021 23:41
URI: https://ueaeprints.uea.ac.uk/id/eprint/57136
DOI:

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