Items where Research Group is "Marketing, Entrepreneurship and Business Strategy (former - to 2019)

Group by: Creators | Item Type | Status | No Grouping
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Number of items: 24.

Published

Baumann, J. and Le Meunier-FitzHugh, K. (2011) Conceptualizing the Impact of Trust on Value Co-Creation in Buyer-Service Provider Relationships. In: American Marketing Association Summer Marketing Educators' Conference, 2011-08-05 - 2011-08-07.

Cook, Gary A. S., Pandit, Naresh R. and Beaverstock, Jonathan V. (2011) Cultural and economic complementarities of spatial agglomeration in the British television broadcasting industry: Some explorations. Environment and Planning A, 43 (12). pp. 2918-2933. ISSN 0308-518X

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) Introduction to The Oxford Handbook on Strategic Sales and Sales Management. In: The Oxford Handbook on Strategic Sales and Sales Management. Oxford University Press, Oxford, U.K, pp. 1-16. ISBN 978-0-19-956945-8

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press, Oxford, UK. ISBN 978-0-19-956945-8

Karakas, Fahri (2011) New paradigms in organization development: Positivity, spirituality, and complexity. Organization Development Journal, 27 (1). 11–26.

Karakas, Fahri (2011) Positive management education: Creating creative minds, passionate hearts, and kindred spirits. Journal of Management Education, 35 (2). pp. 198-226. ISSN 1552-6658

Karakas, Fahri (2011) Visionary University; Creative City: Building Bridges For Social Innovation and Global Talent Attraction. In: International Higher Education Congress, 2011-05-27 - 2011-05-29.

Karakas, Fahri and Sarigollu, Emine (2011) Benevolent leadership: Conceptualization and construct development. Journal of Business Ethics, 108 (4). 537–553.

Karakas, Fahri (2011) Bloody Brilliant! In Search of Creativity and Innovation in Management Education and Scholarship. In: British Academy of Management., 2011-09-13 - 2011-09-15.

Karakas, Fahri (2011) The Quest for Corporate Spiritual Responsibility. Organizational Transformation, Change & Development Track. In: British Academy of Management., 2011-09-13 - 2011-09-15.

Le Meunier-FitzHugh, Kenneth, Baumann, Jasmin, Palmer, Roger and Wilson, Hugh (2011) The implications of service-dominant logic and integrated solutions for the sales function. Journal of Marketing Theory and Practice, 19 (4). pp. 423-440. ISSN 1069-6679

Le Meunier-FitzHugh, Kenneth, Massey, Graham R. and Piercy, Nigel F. (2011) The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing. Industrial Marketing Management, 40 (7). pp. 1161-1171. ISSN 0019-8501

Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) Exploring the relationship between market orientation and sales and marketing collaboration. Journal of Personal Selling and Sales Management, 31 (3). pp. 287-296. ISSN 1557-7813

Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press, Oxford. ISBN 9780199569458

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 and Broad, M (2011) A comparative study performance management in the UK: a multiple case study of private sector and third sector performance management. In: 1st International Conference in Entrepreneurship, Innovation and SMEs, 2011-11-03 - 2011-11-04, Ecole de Management de Normandie,.

Nath, Prithwiraj and McKechnie, S (2011) The impact of personalization and interactivity on choice goal attainment and decision satisfaction. In: 33rd INFORMS Marketing Science Conference, 2011-06-09 - 2011-06-11, Rice University.

Nath, Prithwiraj and McKechnie, S (2011) The impact of personalization and interactivity on website effectiveness. In: EMAC Conference, 2011-05-24 - 2011-05-27, University of.

Ng, I.C.L. and Yip, Nick (2011) Mechanism design in an integrated approach towards revenue management: The case of Empress Cruise Lines. The Service Industries Journal, 31 (3). pp. 469-482. ISSN 1743-9507

Reast, Jon D., Lindgreen, Adam, Palihawadana, Dayananda, Spickett-Jones, Graham and Barnes, Bradley R. (2011) Prescription drug communication strategies: A comparative analysis of physician attitudes in Europe, the Middle East, and the Far East. Journal of Marketing Management, 27 (3-4). pp. 336-360. ISSN 0267-257X

Spickett-Jones, Graham and Eng, T. Y. (2011) SME Marketing Communication. In: Entrepreneurship Marketing: Principles and Practice of SME Marketing. Roultledge.

Wohlfeil, Markus and Whelan, Susan (2011) ’The Book of Stars’: Understanding a consumer’s fan relationship with a film actress through a narrative transportation approach. European Advances in Consumer Research, 9. pp. 290-296.

Wohlfeil, Markus and Whelan, Susan (2011) There's something about Jena Malone: New insights into how celebrities appeal to consumers. In: 2011 Annual Academy of Marketing Conference, 2011-01-01, University of Liverpool.

Yip, Nick and Ng, I. (2011) How does value co-creation manifest itself in higher education. In: BAM 2011 25th Annual Conference, 2011-09-13 - 2011-09-15, Aston University.

Yip, Nick and Ng, I.C.L. (2011) How may value co-creation attributes impact on the pricing of services; case of higher education. In: 12th Quality in Services Symposium, 2011-06-02 - 2011-06-05, Cornell University.

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