The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing

Le Meunier-FitzHugh, Kenneth, Massey, Graham R. and Piercy, Nigel F. (2011) The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing. Industrial Marketing Management, 40 (7). pp. 1161-1171. ISSN 0019-8501

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Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing
Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Depositing User: Amanda Holland
Date Deposited: 11 Feb 2011 11:41
Last Modified: 02 Sep 2023 00:11
URI: https://ueaeprints.uea.ac.uk/id/eprint/21309
DOI: 10.1016/j.indmarman.2010.12.002

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