Items where Research Group is "Marketing

A

Aroean, Lukman (2016) Are innovative consumers prone to imitation perception? Developing a constructivist innovativeness model of imitation perception. In: Academy of Marketing Science World Marketing Conference, 2016-07-19 - 2016-07-23.

B

Baumann, Jasmin, Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie (2016) A Study to Consider how Salespeople believe They can Build a Long Term Service Relationship with their Customers. In: Thriving in a New World Economy. Springer, USA, p. 12. ISBN 978-3-319-24146-3

Baumann, Jasmin, Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie Caroline (2016) Value Creation Through Reciprocal Value Propositions - The Discrepancy Between Theory and Sales Practice. In: Academy of Marketing Science Annual Conference, 2016-05-18, Florida.

Birgalia, Alessandro, Gerrath, Maximilian H.E.E. and Usrey, Bryan (2016) Firm’s Involvement in the Restoration of Tourist Attractions: The Role of Perceived Altruism and Authenticity on Visiting Intentions. In: Global Marketing Conference, 2016-07-21.

C

Cometto, Teresa, Le Meunier-FitzHugh, Kenneth, Labadie, Gaston J. and Roux, Felix (2016) The Role of Sales and Marketing in Innovation Implementation: An Empirical Analysis in Six South American Countries. In: Marketing Challenges in a Turbulent Business Environment. Developments in Marketing Science: Proceedings of the Academy of Marketing Science . Springer, PER, pp. 649-650. ISBN 978-3-319-19427-1

Cometto, Teresa, Niser, Arsalan, Palacios, Miguel, Le Meunier-FitzHugh, Kenneth and Labadie, Gaston (2016) Organizational linkages for new product development: Implementation of innovation projects. Journal of Business Research, 69 (6). pp. 2093-2100. ISSN 0148-2963

Curtis, Lucill J. (2016) Identity informed constructions of B2B marketing professionals during Twitter communications. In: 19th Symposium of the International Corporate Identity Group (ICIG). UNSPECIFIED.

Curtis, Lucill J. (2016) Investigating online identity transition experiences of freelance home workers. In: British Academy of Management. UNSPECIFIED. ISBN 978-0-9549608-9-6

Curtis, Lucill J. (2016) Managing your online identity through Twitter within business to business (B2B) organisations. In: Twitter for Research Handbook. Emlyon Press, Lyon, France, pp. 103-125. ISBN 978-1523263394

E

Ertz, Myriam, Karakas, Fahri and Sarigollu, Emine (2016) Exploring pro-environmental behaviors of consumers: An analysis of contextual factors, attitude, and behaviors. Journal of Business Research, 69 (10). pp. 3971-3980. ISSN 0148-2963

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Gerrath, Maximilian H.E.E and Usrey, Bryan (2016) “The Review is Sponsored by”: The Effect of Sponsorship Disclosure on Blog Loyalty. In: Association for Consumer Research, 2016-10-27.

H

Hamid, Fazelina Sahul and Yip, Nick (2016) Service Quality in Distance Education using the Gronroos Model. The Social Sciences, 11 (30). pp. 7199-7205. ISSN 1818-5800

I

Ibikunle, Gbenga, Gregoriou, Andros and Pandit, Naresh (2016) Price impact of block trades: The curious case of downstairs trading in the EU emissions futures market. The European Journal of Finance, 22 (2). pp. 120-142. ISSN 1351-847X

K

Karatas-Ozkan, Mine, Nicolopoulou, Katerina, Ibrahim, Shahnaz, Fayolle, Alain, Tatli, Ahu and Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 (2016) Social entrepreneurship education: a reflexive approach through the prism of capitals. In: UNSPECIFIED.

Katsikeas, Constantine S., Leonidou, Constantinos N. and Zeriti, Athina (2016) Eco-friendly product development strategy: Antecedents, outcomes, and contingent effects. Journal of the Academy of Marketing Science, 44 (6). 660–684. ISSN 0092-0703

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Le Meunier-FitzHugh, Kenneth and Le Meunier-FitzHugh, Leslie Caroline (2016) Sales and Marketing, and Customer Relationships: A Structured Abstract. In: Rediscovering the Essentiality of Marketing. Developments in Marketing Science: Proceedings of the Academy of Marketing Science . Springer, pp. 779-780.

Le Meunier-FitzHugh, Kenneth and Douglas, Tony (2016) Achieving a Strategic Sales Focus:Contemporary Issues and Future Challenges. Oxford University Press, Oxford. ISBN 9780198706649

M

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363, Greatbanks, Richard, Wainwright, Thomas and Broad, Martin (2016) Visual performance management in housing associations: A crisis of legitimation or the shape of things to come? Public Money and Management, 36 (2). pp. 105-112. ISSN 0954-0962

Marcos-Cuevas, Javier, Nätti, Satu, Palo, Teea and Baumann, Jasmin (2016) Value co-creation practices and capabilities: Sustained purposeful engagement across B2B systems. Industrial Marketing Management, 56. pp. 97-107. ISSN 0019-8501

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Nudurupati, Sai S., Lascelles, David, Wright, Gillian and Yip, Nick (2016) Eight challenges of servitisation for the configuration, measurement and management of organisations. Journal of Service Theory and Practice, 26 (6). 745–763.

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Ojiako, Udechukwu, Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363, Zouk, Nadine and Chipulu, Maxwell (2016) Social cohesion and interpersonal conflicts in projects. Proceedings of the ICE - Management, Procurement and Law, 169 (2). pp. 77-84. ISSN 1751-4312

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Pandit, Naresh, Cook, Gary A. S. and Beaverstock, Jonathan V. (2016) Economies and diseconomies of clusters: Financial services in the City of London. In: Unfolding Cluster Evolution. Routledge, pp. 23-38. ISBN 9781138123687

S

Sehlikoglu, Sertaç and Karakas, Fahri (2016) We can have the cake and eat it too: leisure and spirituality at ‘veiled’ hotels in Turkey. Leisure Studies, 35 (2). pp. 157-169. ISSN 0261-4367

Skarmeas, Dionysis, Zeriti, Athina and Baltas, George (2016) Relationship value: Drivers and outcomes in international marketing channels. Journal of International Marketing, 24 (1). pp. 22-40. ISSN 1069-031X

Stuebiger, Nina, Baumann, Jasmin, Haas, Alexander and Le Meunier-FitzHugh, Kenneth (2016) Forgiveness in Buyer–Seller Relationships Gone Bad. In: Rediscovering the Essentiality of Marketing. Developments in Marketing Science: Proceedings of the Academy of Marketing Science . Springer, pp. 743-744.

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Tzouramani, Eleni and Karakas, Fahri (2016) Spirituality in Management. In: Spirituality across Disciplines. Springer, pp. 273-284. ISBN 978-3-319-31378-8

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Usrey, Bryan, Palihawadana, Dayananda, Saridakis, Charalampos and Theotokis, Aristeidis (2016) Green Emphasis: The Role of Green Product Communications in Influencing Performance Evaluations. In: Global Marketing Conference, 2016-07-21.

Y

Yan, Ji, Tian, Kun, Heravi, Saeed and Morgan, Peter (2016) Asymmetric demand patterns for products with added nutritional benefits and products without nutritional benefits. European Journal of Marketing, 50 (9-10). pp. 1672-1702. ISSN 0309-0566