Items where Research Group is "Marketing

A

Aroean, Lukman (2011) Are impulsive buying and brand switching satisfactory and emotional? In: Academy of Marketing, 2011-07-05 - 2011-07-07, University of Liverpool.

B

Baumann, J. and Le Meunier-FitzHugh, K. (2011) Conceptualizing the Impact of Trust on Value Co-Creation in Buyer-Service Provider Relationships. In: American Marketing Association Summer Marketing Educators' Conference, 2011-08-05 - 2011-08-07.

Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 (2011) Against the norm: The transitional symbiosis of 'grassroots clientelism' and 'rural citizenship'. The Sociological Review, 59 (2). pp. 348-370. ISSN 1467-954X

Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 (2011) Transmission or Re-socialization? An Investigation of Transgenerational Entrepreneurial Potential in a Scottish Family Firm. In: International Council for Small Business World Conference (ICSB), ‘Back to the Future: Changes in Perspectives of Global Entrepreneurship and Innovation’, 2011-06-15 - 2011-06-18.

C

Chakraborty, Ratula, Dobson, Paul ORCID: https://orcid.org/0000-0001-7352-740X, Seaton, Jonathan S. and Waterson, Michael (2011) Pricing in inflationary times: The penny drops. Working Paper. Warwick University.

Cook, Gary A. S., Pandit, Naresh R. and Beaverstock, Jonathan V. (2011) Cultural and economic complementarities of spatial agglomeration in the British television broadcasting industry: Some explorations. Environment and Planning A, 43 (12). pp. 2918-2933. ISSN 0308-518X

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) Introduction to The Oxford Handbook on Strategic Sales and Sales Management. In: The Oxford Handbook on Strategic Sales and Sales Management. Oxford University Press, Oxford, U.K, pp. 1-16. ISBN 978-0-19-956945-8

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press, Oxford, UK. ISBN 978-0-19-956945-8

K

Kalantaridis, Christos and Bika, Zografia ORCID: https://orcid.org/0000-0002-2970-2941 (2011) Entrepreneurial origin and the configuration of innovation in rural areas: The case of Cumbria, North West England. Environment and Planning A, 43 (4). pp. 866-884.

Karakas, Fahri (2011) New paradigms in organization development: Positivity, spirituality, and complexity. Organization Development Journal, 27 (1). 11–26.

Karakas, Fahri (2011) Positive management education: Creating creative minds, passionate hearts, and kindred spirits. Journal of Management Education, 35 (2). pp. 198-226. ISSN 1552-6658

Karakas, Fahri (2011) Visionary University; Creative City: Building Bridges For Social Innovation and Global Talent Attraction. In: International Higher Education Congress, 2011-05-27 - 2011-05-29.

Karakas, Fahri and Sarigollu, Emine (2011) Benevolent leadership: Conceptualization and construct development. Journal of Business Ethics, 108 (4). 537–553.

Karakas, Fahri (2011) Bloody Brilliant! In Search of Creativity and Innovation in Management Education and Scholarship. In: British Academy of Management., 2011-09-13 - 2011-09-15.

Karakas, Fahri (2011) The Quest for Corporate Spiritual Responsibility. Organizational Transformation, Change & Development Track. In: British Academy of Management., 2011-09-13 - 2011-09-15.

L

Le Meunier-FitzHugh, K. and Le Meunier-FitzHugh, L. (2011) Cross-Functional Teams- Do they really reduce Infer-Functional Conflict between Sales and Marketing? In: The proceedings of the Academy of Marketing Science Summer Conference, 2011-05-01.

Le Meunier-FitzHugh, K. and Le Meunier-FitzHugh, L. (2011) Sales and Marketing Collaboration - What is the impact of Market Orientation? In: The proceedings of the Academy of Marketing Science World Marketing Congress, 2011-07-01.

Le Meunier-FitzHugh, K. and Massey, G. (2011) The Importance of Creating Effective Working Relationships between Sales and Marketing. In: The Oxford Handbook on Strategic Sales and Sales Management. Oxford University Press, Oxford, U.K. ISBN 978-0-19-956945-8

Le Meunier-FitzHugh, Kenneth, Baumann, Jasmin, Palmer, Roger and Wilson, Hugh (2011) The implications of service-dominant logic and integrated solutions for the sales function. Journal of Marketing Theory and Practice, 19 (4). pp. 423-440. ISSN 1069-6679

Le Meunier-FitzHugh, Kenneth, Massey, Graham R. and Piercy, Nigel F. (2011) The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing. Industrial Marketing Management, 40 (7). pp. 1161-1171. ISSN 0019-8501

Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) Exploring the relationship between market orientation and sales and marketing collaboration. Journal of Personal Selling and Sales Management, 31 (3). pp. 287-296. ISSN 1557-7813

Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press, Oxford. ISBN 9780199569458

M

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 and Broad, M (2011) A comparative study performance management in the UK: a multiple case study of private sector and third sector performance management. In: 1st International Conference in Entrepreneurship, Innovation and SMEs, 2011-11-03 - 2011-11-04, Ecole de Management de Normandie,.

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Ng, I.C.L. and Yip, Nick (2011) Mechanism design in an integrated approach towards revenue management: The case of Empress Cruise Lines. The Service Industries Journal, 31 (3). pp. 469-482. ISSN 1743-9507

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Wilson, Jonathan (2011) Chinese Global Brand Vision: Exploratory Content Analysis:Paper presented at the Academy of Marketing Conference, University of Liverpool. In: UNSPECIFIED.

Wilson, Jonathan and Brennan, Ross (2011) Chinese Global Brand Values: Exploratory Content Analysis. In: Proceedings of the Academy of Marketing Conference. UNSPECIFIED.

Y

Yip, Nick and Ng, I. (2011) How does value co-creation manifest itself in higher education. In: BAM 2011 25th Annual Conference, 2011-09-13 - 2011-09-15, Aston University.

Yip, Nick and Ng, I.C.L. (2011) How may value co-creation attributes impact on the pricing of services; case of higher education. In: 12th Quality in Services Symposium, 2011-06-02 - 2011-06-05, Cornell University.