An exploration of digital servitization business models in manufacturing SMEs

Karatzas, Antonios, Dousios, Dimitrios, Raja, Jawwad Z. and Papadopoulos, Georgios (2025) An exploration of digital servitization business models in manufacturing SMEs. Journal of Small Business Management. ISSN 0047-2778

PDF (JSBM RR2_FINAL SUBMISSION_14Dec2024) - Accepted Version Restricted to Repository staff only until 27 July 2026. Available under License Creative Commons Attribution Non-commercial. Request a copy

Abstract

Digital servitization, the integration of digital technologies into service-based business models, has gained significant traction in the industrial manufacturing sector. However, there is limited understanding of the conditions under which small and medium-sized enterprises (SMEs) develop specific digital servitization business models, owing partly to the lack of an appropriate business model typology. In this study, we develop a generalizable and operationalizable classification of digital servitization business models and identify the environmental and organizational factors that drive such business model innovation. We apply a multinomial logistic regression framework to analyze a dataset of 326 responses from UK manufacturing SMEs, providing insight into how the seven studied factors differentiate among SMEs following different digital servitization business models and more traditional ones (pure product or “just” servitized). The study contributes to the scarce empirical research on digital servitization in SMEs and provides implications for policy and practice.

Item Type:	Article
Additional Information:	Funding information: This work has been funded through the Made Smarter Innovation Economic and Social Research Council Grant ES/W007231/1.
Uncontrolled Keywords:	digital servitization,smes,business model innovation (bmi),business model typology,digitalization,business, management and accounting(all),management of technology and innovation,strategy and management ,/dk/atira/pure/subjectarea/asjc/1400
Faculty \ School:	Faculty of Social Sciences > Norwich Business School Faculty of Social Sciences > School of Economics
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Innovation, Technology and Operations Management Faculty of Social Sciences > Research Groups > Strategy and Entrepreneurship Faculty of Social Sciences > Research Groups > Marketing Faculty of Social Sciences > Research Groups > Applied Econometrics And Finance
Related URLs:	http://www.scopus.com/inward/record.url?...
Depositing User:	LivePure Connector
Date Deposited:	18 Jan 2025 01:08
Last Modified:	17 Feb 2025 09:30
URI:	https://ueaeprints.uea.ac.uk/id/eprint/98256
DOI:	10.1080/00472778.2024.2448966

Actions (login required)

View Item