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ToolsSugden, R. (2009) On nudging:A review of nudge: Improving decisions about health, wealth and happiness by Richard H. Thaler and Cass R. Sunstein. International Journal of the Economics of Business, 16 (3). pp. 365-373. ISSN 1357-1516
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This paper reviews the case for libertarian paternalism presented by Thaler and Sunstein in Nudge. Thaler and Sunstein argue that individuals' preferences are often incoherent, making paternalism is unavoidable; however, paternalistic interventions should 'nudge' individuals without restricting their choices, and should nudge them towards what they would have chosen had they not been subject to specific limitations of rationality. I argue that the latter criterion provides inadequate guidance to nudgers. It is inescapably normative, and so allows nudgers' conceptions of well-being to override those of nudgees. Even if nudgees' rationality were unbounded, their revealed preferences might still be incoherent.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | libertarian paternalism,soft paternalism,nudging |
| Faculty \ School: | Faculty of Social Sciences > School of Economics |
| UEA Research Groups: | Faculty of Social Sciences > Research Groups > Economic Theory Faculty of Social Sciences > Research Centres > Centre for Behavioural and Experimental Social Sciences Faculty of Social Sciences > Research Centres > Centre for Competition Policy Faculty of Social Sciences > Research Groups > Behavioural Economics |
| Related URLs: | |
| Depositing User: | Pure Connector |
| Date Deposited: | 19 Nov 2013 16:14 |
| Last Modified: | 27 Oct 2023 01:04 |
| URI: | https://ueaeprints.uea.ac.uk/id/eprint/44504 |
| DOI: | 10.1080/13571510903227064 |
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