Items where Research Group is "Marketing

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Number of items: 16.

Published

Dixon, Huw, Luintel, Kul and Tian, Kun (2020) The impact of the 2008 crisis on UK prices: What we can learn from the CPI microdata. Oxford Bulletin of Economics and Statistics, 82 (6). pp. 1322-1341. ISSN 0305-9049

Dobson, Paul ORCID: https://orcid.org/0000-0001-7352-740X and Chakraborty, Ratula (2020) Strategic incentives for complementary producers to innovate for efficiency and support sustainability. International Journal of Production Economics, 219. pp. 431-439. ISSN 0925-5273

Golossenko, Artyom, Gopalakrishna Pillai, Kishore and Aroean, Lukman (2020) Seeing brands as humans: Development and validation of a brand anthropomorphism scale. International Journal of Research in Marketing, 37 (4). pp. 737-755. ISSN 0167-8116

Hang, Haiming, Aroean, Lukman and Chen, Zhifeng (2020) Building emotional attaching during COVID-19. Annals of Tourism Research, 83. ISSN 0160-7383

Lin, Woon Leong, Azali, Mohamed, Sambasivan, Murali and Yip, Nick (2020) Effect of green innovation strategy on firm-idiosyncratic risk: A competitive action perspective. Business Strategy and the Environment, 29 (3). pp. 886-901. ISSN 0964-4733

Lin, Woon Leong, Yip, Nick, Ho, Jo Ann and Sambasivan, Murali (2020) The adoption of technological innovations in a B2B context and its impact on firm performance: An ethical leadership perspective. Industrial Marketing Management, 89. pp. 61-71. ISSN 0019-8501

Manville, Graham ORCID: https://orcid.org/0000-0003-4341-1363 and Greatbanks, Richard (2020) Performance management in hybrid organisations: A study in social housing. European Management Journal, 38 (3). pp. 533-545. ISSN 0263-2373

Rahman, Muhammad Sabbir, Hossain, Md Afnan, Rushan, Md Rifayat Islam, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296 and Hassan, Hasliza (2020) Conceptualising online fashion brand recognition: scale development and validation. Spanish Journal of Marketing – ESIC, 24 (1). pp. 73-96. ISSN 2444-9709

Smith, Christine and Curtis, Lucill J. ORCID: https://orcid.org/0000-0003-0533-7350 (2020) Scaffolding learners' self-regulation in workplace learning: Design of a pedagogical pattern for placements. Journal of Vocational Education and Training, 72 (3). pp. 396-414. ISSN 1747-5090

Stamolampros, Panagiotis, Dousios, Dimitrios and Korfiatis, Nikolaos ORCID: https://orcid.org/0000-0001-6377-4837 (2020) Evaluating domestic bias on airline passengers’ ratings: The moderating effect of cultural value orientation. International Journal of Hospitality Management, 87. ISSN 0278-4319

Stamolampros, Panagiotis, Dousios, Dimitrios, Korfiatis, Nikolaos ORCID: https://orcid.org/0000-0001-6377-4837 and Symitsi, Efthymia (2020) The joint effect of consumer and service providers’ culture on online service evaluations: A response surface analysis. Tourism Management, 78. ISSN 0261-5177

Tjandra, Nathalia C., Aroean, Lukman and Prabandari, Yayi S. (2020) Public evaluation of the ethics of tobacco marketing in Indonesia: Symbiotic ethical approach. Qualitative Market Research, 23 (4). pp. 603-626. ISSN 1352-2752

Usrey, Bryan and Biraglia, Alessandro (2020) The Downside of Scarcity: How Scarcity Can Promote Anger and Brand Switching. In: American Marketing Association Conference, 2020-02-13 - 2020-02-16.

Usrey, Bryan, Palihawadana, Dayananda, Saridakis, Charalampos and Theotokis, Aristeidis (2020) How downplaying product greenness affects performance evaluations: Examining the effects of implicit and explicit green signals in advertising. Journal of Advertising, 49 (2). pp. 125-140. ISSN 1557-7805

Wan, Feng, Williamson, Peter and Pandit, Naresh (2020) MNE liability of foreignness versus local firm-specific advantages: The case of the Chinese management software industry. International Business Review, 29 (1). ISSN 0969-5931

Wilson, Jonathan (2020) The Marketing Club: Creating Authentic Learning Experiences. Learning Highlights. pp. 14-15.

This list was generated on Sun Dec 22 10:10:15 2024 UTC.