Items where Author is "Hoque, Mohammad"

Article

Alo, Obinna, Onyemere, Ifeanyi, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Damij, Nadja and Nobari, Julia Janfeshar (2026) The role of institutional technology management (ITM) in MNCs' international trade resilience and supply chain agility in African emerging markets. International Marketing Review. pp. 1-32. ISSN 0265-1335

Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Tzokas, Nikolaos, Arslan, Ahmad, Gupta, Deepika R. and Ahammad, Mohammad Faisal (2026) Knowledge management, operational resilience and export performance: moderating roles of strategic flexibility and maturity of digital transformation in emerging markets. International Marketing Review, 43 (3). pp. 534-559. ISSN 0265-1335

Shahzad, Faisal, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Khan, Iqra Sadaf and Arslan, Ahmad (2026) AI for the underdogs: Navigating risk and growth in high-tech micro-firms through generative artificial intelligence. Journal of Strategy & Innovation, 37 (1). ISSN 3050-7901

Alo, Obinna Azubuike, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296 and Arslan, Ahmad (2025) Leadership, knowledge management capability (KMC) and process innovation in African SMEs during and after the crisis. Journal of Knowledge Management, 29 (5). pp. 1708-1729. ISSN 1367-3270

Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Ahammad, Mohammad Faisal, Tzokas, Nikolaos, Tarba, Shlomo and Nath, Prithwiraj (2022) Eyes open and hands on: market knowledge and marketing capabilities in export markets. International Marketing Review, 39 (3). pp. 431-462. ISSN 0265-1335

Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Nath, Prithwiraj, Ahammad, Mohammad Faisal, Tzokas, Nikolaos and Yip, Nick (2022) Constituents of dynamic marketing capability: Strategic fit and heterogeneity in export performance. Journal of Business Research, 144. pp. 1007-1023. ISSN 0148-2963

Rahman, Muhammad Sabbir, Hossain, Md Afnan, Chowdhury, Abdul Hannan and Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296 (2022) Role of enterprise information system management in enhancing firms competitive performance towards achieving SDGs during and after COVID-19 pandemic. Journal of Enterprise Information Management, 35 (1). pp. 214-236. ISSN 1741-0398

Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Ahammad, Mohammad Faisal, Tzokas, Nikolaos and Gabay, Gillie (2021) Dimensions of dynamic marketing capability and export performance. Journal of Knowledge Management, 25 (5). pp. 1219-1240. ISSN 1367-3270

Rahman, Muhammad Sabbir, Fattah, Fadi Abdel Muniem Abdel, Hassan, Hasliza and Haque, Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296 (2021) An integrated understanding of academics knowledge sharing behaviour: A comparative study on HLIs. Global Knowledge, Memory and Communication, 70 (1/2). pp. 1-24.

Rahman, Muhammad Sabbir, Hossain, Md Afnan, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296, Rushan, Md Rifayat Islam and Rahman, Mohammad Iftekhar (2021) Millennials’ purchasing behavior toward fashion clothing brands: influence of brand awareness and brand schematicity. Journal of Fashion Marketing and Management, 25 (1). pp. 153-183.

Rahman, Muhammad Sabbir, Hossain, Md Afnan, Rushan, Md Rifayat Islam, Hoque, Mohammad Tayeenul ORCID: https://orcid.org/0000-0003-0989-5296 and Hassan, Hasliza (2020) Conceptualising online fashion brand recognition: scale development and validation. Spanish Journal of Marketing – ESIC, 24 (1). pp. 73-96. ISSN 2444-9709