Assessing political bias and value misalignment in generative artificial intelligence

Motoki, Fabio Y. S., Pinho Neto, Valdemar and Rodrigues, Victor (2025) Assessing political bias and value misalignment in generative artificial intelligence. Journal of Economic Behavior & Organization. ISSN 0167-2681

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Abstract

Our analysis reveals a concerning misalignment of values between ChatGPT and the average American. We also show that ChatGPT displays political leanings when generating text and images, but the degree and direction of skew depend on the theme. Notably, ChatGPT repeatedly refused to generate content representing certain mainstream perspectives, citing concerns over misinformation and bias. As generative AI systems like ChatGPT become ubiquitous, such misalignment with societal norms poses risks of distorting public discourse. Without proper safeguards, these systems threaten to exacerbate societal divides and depart from principles that underpin free societies.

Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: LivePure Connector
Date Deposited: 04 Feb 2025 16:15
Last Modified: 09 Feb 2025 07:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/98368
DOI: 10.1016/j.jebo.2025.106904

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