Chinese Global Brand Vision: Exploratory Content Analysis:Paper presented at the Academy of Marketing Conference, University of Liverpool

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Wilson, Jonathan (2011) Chinese Global Brand Vision: Exploratory Content Analysis:Paper presented at the Academy of Marketing Conference, University of Liverpool. In: UNSPECIFIED.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing
Depositing User: LivePure Connector
Date Deposited: 08 Jul 2024 10:30
Last Modified: 08 Jul 2024 10:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/95791
DOI:

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