Choosing the Perfect Coach: Real Person, Avatar, Humanoid Robot or Robot Dog? Empirical Studies of Para-social Relationship Formation in Exercise Experience

Feng, Ying ORCID: https://orcid.org/0000-0002-6060-4899 and Meng, Jie (2023) Choosing the Perfect Coach: Real Person, Avatar, Humanoid Robot or Robot Dog? Empirical Studies of Para-social Relationship Formation in Exercise Experience. In: 2023 AMA Summer Academic Conference, 2023-08-04 - 2023-08-06.

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Item Type:	Conference or Workshop Item (Paper)
Faculty \ School:	Faculty of Social Sciences > Norwich Business School
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Marketing
Depositing User:	LivePure Connector
Date Deposited:	07 Oct 2023 01:35
Last Modified:	15 Jul 2024 09:30
URI:	https://ueaeprints.uea.ac.uk/id/eprint/93204
DOI:

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