The question of ‘alternatives’ within food and drink markets and marketing: introduction to the special issue

Smith Maguire, Jennifer, Watson, David and Lang, John (2017) The question of ‘alternatives’ within food and drink markets and marketing: introduction to the special issue. Journal of Marketing Management, 33 (7-8). pp. 495-501. ISSN 0267-257X

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Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Pure Connector
Date Deposited: 16 Jan 2018 16:30
Last Modified: 22 Apr 2020 06:06
URI: https://ueaeprints.uea.ac.uk/id/eprint/65952
DOI: 10.1080/0267257X.2017.1328906

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