Switching Energy Suppliers: It’s Not All About the Money
Deller, David, Giulietti, Monica, Loomes, Graham, Waddams Price, Catherine, Moniche Bermejo, Ana and Jeon, Joo Young (2017) Switching Energy Suppliers: It’s Not All About the Money.
Full text not available from this repository. (Request a copy)Abstract
Liberalised retail energy markets present an apparent puzzle: when offered the chance to buy a homogeneous product at a lower price, many consumers appear to leave ‘money on the table’. We observe the decisions made by over 7,000 consumers in a collective switching exercise and find that seemingly suboptimal consumer behaviour may be understood better if a sufficiently rich range of non-monetary ‘switching costs’ are identified. We discuss some policy implications for the expectations of consumer response in designing and regulating markets.
Item Type: | Article |
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Faculty \ School: | Faculty of Social Sciences > Norwich Business School Faculty of Social Sciences > School of Economics |
Related URLs: | |
Depositing User: | Pure Connector |
Date Deposited: | 26 Aug 2017 05:09 |
Last Modified: | 19 Nov 2020 00:20 |
URI: | https://ueaeprints.uea.ac.uk/id/eprint/64687 |
DOI: |
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