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ToolsTzokas, Nikolaos, Kim, Young Ah, Akbar, Hammad and Al-Dajani, Haya (2015) Absorptive capacity and performance: The role of customer relationships and technological capabilities in high-tech SMEs. Industrial Marketing Management, 47. 134–142. ISSN 0019-8501
Full text not available from this repository.Abstract
This study focuses on how the interplay between a firm's absorptive capacity (ACAP), and its technological and customer relationship capability contributes to its overall performance. Using structural equation modeling in a sample of 158 firms (316 questionnaires, two respondents per firm) from South Korea's semiconductor industry, we find that a firm's ACAP leads to better performance in terms of new product development, market performance and profitability when used in combination with the firm's capability to engage state of the art technologies in its new product development program (NPD) (technological capability) as well as cultivate strong customer relationships to gain customer insight in NPD (customer relationship capability). By highlighting the interactive nature of absorptive capacity's antecedents and how these relate to firms' performance, this study contributes to the understanding of the role of ACAP as a mechanism for translating external knowledge into tangible benefits in high-tech SMEs, thus leading to important theoretical and practical implications.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | absorptive capacity,technological capability,customer relationship capability,high tech,smes |
| Faculty \ School: | Faculty of Social Sciences > Norwich Business School |
| UEA Research Groups: | Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019) |
| Depositing User: | Pure Connector |
| Date Deposited: | 22 Dec 2015 14:03 |
| Last Modified: | 04 Jul 2023 09:15 |
| URI: | https://ueaeprints.uea.ac.uk/id/eprint/55838 |
| DOI: | 10.1016/j.indmarman.2015.02.033 |
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