Korfiatis, Nikolaos ORCID: https://orcid.org/0000-0001-6377-4837 (2007) Social and Economic Incentives in Online Social Interactions: A Model and Typology. In: Proceedings of the 30th Information Systems Research Seminar in Scandinavia (IRIS). University of Tampere Press, Tampere, Finland. ISBN 978‐951‐44‐7048‐6
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This paper tackles with the background theory and the typology of incentives that characterize behavior in online social interactions. Online social interactions are the major element of activity in online communities. Social network theory and in particular the strength of weak ties hypothesis can provide an analytical framework for studying them. We contribute by introducing a typology of social, behavioral and economic incentives by formulating related hypothesis. We then combine these hypothesis in a proposed structural model from which we theorize the different classes depending on the model configuration.
Item Type: | Book Section |
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Faculty \ School: | Faculty of Social Sciences > Norwich Business School |
UEA Research Groups: | Faculty of Social Sciences > Research Groups > Innovation, Technology and Operations Management Faculty of Social Sciences > Research Centres > Centre for Competition Policy |
Depositing User: | Pure Connector |
Date Deposited: | 25 Feb 2015 06:20 |
Last Modified: | 20 Jun 2023 14:59 |
URI: | https://ueaeprints.uea.ac.uk/id/eprint/51463 |
DOI: |
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