The Importance of Social Media for Validating University Brands

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Rutter, Richard and Lettice, Fiona ORCID: https://orcid.org/0000-0003-1304-4435 (2014) The Importance of Social Media for Validating University Brands. In: UNSPECIFIED.

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Item Type:	Conference or Workshop Item (Paper)
Faculty \ School:	Faculty of Social Sciences > Norwich Business School
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Innovation, Technology and Operations Management
Depositing User:	Pure Connector
Date Deposited:	14 Nov 2014 11:36
Last Modified:	24 Sep 2024 07:18
URI:	https://ueaeprints.uea.ac.uk/id/eprint/50628
DOI:

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