The Importance of Social Media for Validating University Brands

Rutter, Richard and Lettice, Fiona ORCID: https://orcid.org/0000-0003-1304-4435 (2014) The Importance of Social Media for Validating University Brands. In: UNSPECIFIED.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Innovation, Technology and Operations Management
Depositing User: Pure Connector
Date Deposited: 14 Nov 2014 11:36
Last Modified: 21 Mar 2023 09:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/50628
DOI:

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