Class Distinction: Brand Experience Event Management for the Mercedes-Benz M Class

Spickett-Jones, Graham, Eng, T. Y. and Weakley, S. (2002) Class Distinction: Brand Experience Event Management for the Mercedes-Benz M Class. In: Academy of Marketing Conference, Nottingham Business School, 2002-01-01.

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Item Type:	Conference or Workshop Item (Paper)
Faculty \ School:	Faculty of Social Sciences > Norwich Business School
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Depositing User:	Anna Flack
Date Deposited:	21 Aug 2012 08:56
Last Modified:	18 Aug 2021 23:54
URI:	https://ueaeprints.uea.ac.uk/id/eprint/39380
DOI:

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