How may value co-creation attributes impact on the pricing of services; case of higher education.

Yip, Nick and Ng, I.C.L. (2011) How may value co-creation attributes impact on the pricing of services; case of higher education. In: 12th Quality in Services Symposium, 2011-06-02 - 2011-06-05, Cornell University.

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Item Type:	Conference or Workshop Item (Paper)
Faculty \ School:	Faculty of Social Sciences > Norwich Business School
UEA Research Groups:	Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019) Faculty of Social Sciences > Research Groups > Marketing
Depositing User:	Elle Green
Date Deposited:	16 Feb 2012 11:52
Last Modified:	24 Sep 2024 07:05
URI:	https://ueaeprints.uea.ac.uk/id/eprint/37154
DOI:

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