Barnes, S.J. and Chrysochoidis, G. (2010) From Fiction to Fact: Exploring the Defictionalization of Brands in Media. In: AMA Summer Educator's Conference, 2010-08-13 - 2010-08-16.
Full text not available from this repository.Item Type: | Conference or Workshop Item (Paper) |
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Faculty \ School: | Faculty of Social Sciences > Norwich Business School |
Depositing User: | Stuart Barnes |
Date Deposited: | 29 Mar 2011 10:46 |
Last Modified: | 24 Sep 2024 07:06 |
URI: | https://ueaeprints.uea.ac.uk/id/eprint/27348 |
DOI: |
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