Private Labels and Branded Goods: Consumers’ ‘Horrors’ and ‘Heroes’

Dobson, Paul ORCID: https://orcid.org/0000-0001-7352-740X and Chakraborty, Ratula (2009) Private Labels and Branded Goods: Consumers’ ‘Horrors’ and ‘Heroes’. In: Labels, Brands and Competition Policy: The Changing Landscape of Retail Competition. Oxford University Press. ISBN ISBN-10: 0199559376

Full text not available from this repository. (Request a copy)
Item Type: Book Section
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Responsible Business Regulation Group
Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Faculty of Social Sciences > Research Centres > Centre for Competition Policy
Faculty of Social Sciences > Research Groups > Marketing
Depositing User: Amanda Holland
Date Deposited: 11 Mar 2011 14:40
Last Modified: 05 May 2024 05:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/25974
DOI:

Actions (login required)

View Item View Item