Confessions of a Movie-Fan: Introspection into a Consumer’s Experiential Consumption of ‘Pride & Prejudice'

Wohlfeil, Markus and Whelan, Susan (2007) Confessions of a Movie-Fan: Introspection into a Consumer’s Experiential Consumption of ‘Pride & Prejudice'. In: Proceedings of the 8th European Association for Consumer Research, 2007-01-01.

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Abstract

As people enjoy movies for various reasons, this paper is taking an existential-phenomenological perspective to discuss the consumption of movies as a holistic personal lived experience. By using subjective personal introspection, the author provides hereby insights into his personal lived consumption experiences with the recently released movie Pride & Prejudice. Although the introspective data suggest that a complex tapestry of interconnected factors contributes to a consumer’s movie enjoyment, this study found a consumer’s personal engagement with the movie narrative and its characters to be of particular importance. This personal engagement not only allows for a momentary escape from reality into the imaginative movie world, but is even further enhanced through intertextuality, by which the consumer connects the movie to one’s personal life experiences.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: film consumption,movie consumption,experiential consumption,narrative transportation theory,movie enjoyment,autoethnography,introspection,introspective research
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Amanda Holland
Date Deposited: 11 Mar 2011 11:26
Last Modified: 25 May 2020 23:44
URI: https://ueaeprints.uea.ac.uk/id/eprint/25928
DOI:

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