Tools
ToolsWohlfeil, Markus and Whelan, Susan (2007) Confessions of a Movie-Fan: Introspection into a Consumer’s Experiential Consumption of ‘Pride & Prejudice'. In: 8th European Conference of the Association for Consumer Research, 2007-07-10 - 2007-07-14, Bocconi University Milan.
Full text not available from this repository.Abstract
As people enjoy movies for various reasons, this paper is taking an existential-phenomenological perspective to discuss the consumption of movies as a holistic personal lived experience. By using subjective personal introspection, the author provides hereby insights into his personal lived consumption experiences with the recently released movie Pride & Prejudice. Although the introspective data suggest that a complex tapestry of interconnected factors contributes to a consumer’s movie enjoyment, this study found a consumer’s personal engagement with the movie narrative and its characters to be of particular importance. This personal engagement not only allows for a momentary escape from reality into the imaginative movie world, but is even further enhanced through intertextuality, by which the consumer connects the movie to one’s personal life experiences.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | film consumption,movie consumption,experiential consumption,narrative transportation theory,movie enjoyment,autoethnography,introspection,introspective research |
| Faculty \ School: | Faculty of Social Sciences > Norwich Business School |
| UEA Research Groups: | Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019) |
| Depositing User: | Amanda Holland |
| Date Deposited: | 11 Mar 2011 11:26 |
| Last Modified: | 24 Sep 2024 07:10 |
| URI: | https://ueaeprints.uea.ac.uk/id/eprint/25928 |
| DOI: |
Actions (login required)
 |
View Item |