Integrating marketing intelligence sources: Reconsidering the role of the salesforce

Le Meunier-FitzHugh, Ken and Piercy, Nigel (2006) Integrating marketing intelligence sources: Reconsidering the role of the salesforce. International Journal of Market Research, 48 (6). pp. 699-719.

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Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing
Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Depositing User: Amanda Holland
Date Deposited: 10 Feb 2011 12:11
Last Modified: 11 Mar 2024 01:02
URI: https://ueaeprints.uea.ac.uk/id/eprint/21244
DOI: 10.1177/147078530604800606

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