Class Distinction: Brand Experience Event Management for the Mercedes-Benz M Class

Spickett-Jones, Graham, Eng, T. Y. and Weakley, S. (2002) Class Distinction: Brand Experience Event Management for the Mercedes-Benz M Class. In: Academy of Marketing Conference, Nottingham Business School, 2002-01-01.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
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Depositing User: Anna Flack
Date Deposited: 21 Aug 2012 09:56
Last Modified: 11 Jan 2019 15:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/39380
DOI:

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