Items where Author is "Wilson, Jonathan"

Article

Wilson, Jonathan (2020) The Marketing Club: Creating Authentic Learning Experiences. Learning Highlights. pp. 14-15.

Brennan, Ross, Tzempelikos, Nektarios and Wilson, Jonathan (2014) Improving relevance in B2B research: analysis and recommendations. Journal of Business and Industrial Marketing, 29 (7/8). pp. 601-609. ISSN 0885-8624

Wilson, Jonathan and Brennan, Ross (2010) Doing business in China: is the importance of guanxi diminishing? European Business Review, 22 (6). pp. 652-665. ISSN 0955-534X

Wilson, Jonathan and Brennan, Ross (2009) Relational factors in UK-Chinese international joint ventures. European Business Review, 21 (2). pp. 159-171. ISSN 0955-534X

Wilson, Jonathan and Brennan, Ross (2003) Market Entry Methods for Western Firms in China. Asia Pacific Journal of Marketing and Logistics, 15 (4). pp. 3-18. ISSN 1355-5855

Book Section

Wilson, Jonathan (2021) Teaching International Marketing. In: Teaching Marketing. Edward Elgar Publishing, 255–284. ISBN 9781789907889

Wilson, Jonathan and Brennan, Ross (2011) Chinese Global Brand Values: Exploratory Content Analysis. In: Proceedings of the Academy of Marketing Conference. UNSPECIFIED.

Wilson, Jonathan (2010) Market Entry into China. In: International Business. FT/Prentice Hall, London, London, p. 50. ISBN 978-0-273-72372-1

Wilson, Jonathan (2005) International Business Environment. In: Economics for Business and Management. FT/Prentice Hall, London, London, pp. 537-598. ISBN 027368549X

Wilson, Jonathan (2004) Market Entry into China (Case study). In: International Business. FT/Prentice Hall, London, London, p. 44. ISBN 13-978-0-273-68591-3

Conference or Workshop Item

Wilson, Jonathan (2021) Enhancing authentic learning through the use of smartphone videos. In: SEDA Summer Conference 2021, 2021-06-28 - 2021-06-29.

Wilson, Jonathan (2019) Developing authentic learning experiences through a three-way partnership between students, staff and a professional body:Workshop and published slides at the SEDA Autumn Conference, Leeds. In: UNSPECIFIED.

Morah, E. M. I., Wilson, J. and Tzempelikos, N. (2015) Moderation effects on the market orientation performance connubial relationship: A developing world perspective. In: Academy of Marketing Conference, University of Limerick, 2015-07-09.

Zolkiewski, Judy, Khan, Amna and Wilson, Jonathan (2013) Interacting in China:Paper presented at the 29th industrial marketing and purchasing group (IMP) conference, Atlanta Georgia. In: UNSPECIFIED.

Wilson, Jonathan (2011) Chinese Global Brand Vision: Exploratory Content Analysis:Paper presented at the Academy of Marketing Conference, University of Liverpool. In: UNSPECIFIED.

Wilson, Jonathan and Brennan, Ross (2010) The IMP Contribution to Understanding Business With China:Paper Presented at the IMP Annual Conference, 2010. In: UNSPECIFIED.

Brennan, Ross and Wilson, Jonathan (2008) Understanding the Importance of Guanxi in UK-Chinese Joint Venture Relationships:Paper presented at the 24th IMP Conference, Uppsala University. In: UNSPECIFIED.

Wilson, Jonathan and Brennan, Ross (2007) Influence of Relational Factors on International Joint Venture Performance:Paper presented at the 23rd IMP Annual Conference, Manchester, UK. In: UNSPECIFIED.

Wilson, Jonathan (2003) Say Goodbye to the Joint Venture: The Case of UK FDI in China. In: UNSPECIFIED.

Wilson, Jonathan and Brennan, Ross (2003) Say Goodbye to the Joint Venture? The Case of UK FDI in China. In: UNSPECIFIED.

Wilson, Jonathan and Brennan, Ross (2001) Managing Chinese/Western Joint Ventures: A Comparative Analysis of the 'Interaction and Networks' and 'Chinese Management' Literature. In: IMP 17th Annual International Conference, 2001-09-09 - 2001-09-11.

Book

Wilson, Jonathan (2024) Essentials of Business Research:A Guide to Doing Your Research Project. Sage Publications, London. (In Press)

Wilson, Jonathan (2021) Understanding Research for Business Students:A Complete Student's Guide. Sage Publications, London. ISBN 9781473953574

Wilson, Jonathan (2014) Essentials of Business Research:A Guide to Doing Your Research Project. Sage Publications, London. ISBN 978-1-4462-5733-3

Wilson, Jonathan (2010) Essentials of Business Research:A Guide to Doing Your Research Project. Sage Publications, London. ISBN 978-1-84860-133-8