Impact of strategic management on competitive advantage

Mohamed, Roda and Basar, Pinar ORCID: (2023) Impact of strategic management on competitive advantage. Trends in Business and Economics, 37 (1). pp. 46-56. ISSN 2147-7582

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The main study purpose is to determine the effect of strategic management on competitive advantage. In this study, the research strategy was the descriptive and quantitative approach. Research data were collected via a questionnaire, and the sampling includes 200 employees and managers in Somalia. Data were analyzed using Statistical Package for the Social Sciences-19 software. The factor analysis will determine the original dimensions of variables, and the correla-tion analysis will find the relations among variables and measurements. The regression analy-sis will evaluate the effects between the obtained dimensions. The results show that there is a positive relationship between strategic management and competitive advantage. The results revealed that strategic management practices allow the organization to be proactive in change and initiate positive changes. It is recommended that organizations continually manage, main-tain, and improve strategic management practices as this is an indispensable tool for business performance.

Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
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Depositing User: LivePure Connector
Date Deposited: 19 Apr 2024 09:30
Last Modified: 23 Apr 2024 12:30
DOI: 10.5152/TBE.2023.1000204


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