Pithy persuasion: Engagement in 3-minute theses

Hyland, Ken and Zou, Hang Joanna (2022) Pithy persuasion: Engagement in 3-minute theses. Applied Linguistics, 43 (1). 21–44. ISSN 0142-6001

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Academic communication crucially involves readers, or hearers, buying into an argument. The audience has to be hooked, involved and led to a desired conclusion, and this is perhaps no more urgent than in a Three Minute Thesis presentation (3MT). In this competitive environment, doctoral students present their research using only one static slide in just 180 seconds. Speakers are advised to tell a 'story' but they must still draw on familiar ways of ensuring their hearers can make connections in their presentation and be willing to accept their argument. In this paper we apply Hyland (2005a) engagement framework to a corpus of 120 3MT presentations to explore how academics establish interpersonal rapport with non-specialist audiences. We find engagement to be a useful analytical tool in this monologic speech context and discover disciplinary preferences in the use of engagement features. Our findings have important implications for postgraduate speaking and for EAP teachers preparing students to orally present their research.

Item Type: Article
Additional Information: Funding Information: This work is supported by Chenhui Research Funding from East China Normal University.
Uncontrolled Keywords: engagement,academic speaking,disciplinary practices,3mt,three-minute thesis,communication,language and linguistics,linguistics and language ,/dk/atira/pure/subjectarea/asjc/3300/3315
Faculty \ School: Faculty of Social Sciences > School of Education and Lifelong Learning
UEA Research Groups: Faculty of Social Sciences > Research Groups > Language in Education
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Depositing User: LivePure Connector
Date Deposited: 23 Mar 2021 00:47
Last Modified: 11 May 2023 01:38
URI: https://ueaeprints.uea.ac.uk/id/eprint/79534
DOI: 10.1093/applin/amab017


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