Enabling Potential Disruptive Innovation by Customer-Orientated Processes: The Case of Chinese Firms

Wan, Feng (2017) Enabling Potential Disruptive Innovation by Customer-Orientated Processes: The Case of Chinese Firms. In: Academy of Management Proceedings. UNSPECIFIED.

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Abstract

The growing recognition of disruptive innovation as an important phenomenon in competitive strategy has led researchers to examine the question of how to promote disruptive innovation. The extant literature has studied on the organisational preconditions for disruptive innovation to arise, including resource allocation processes, organisational structure, organisational culture, and R&D and production processes. Much less attention has been paid to the role of customer-oriented processes in enabling disruptive innovation. In this research we develop propositions about how customer-oriented processes can foster disruptive innovation by using a set of case studies of Chinese firms. These findings have important implications for firms wishing to fuel disruptive innovations.

Item Type: Book Section
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: LivePure Connector
Date Deposited: 26 Sep 2019 11:30
Last Modified: 09 Jul 2020 23:32
URI: https://ueaeprints.uea.ac.uk/id/eprint/72391
DOI: 10.5465/ambpp.2016.13752abstract

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