The impacts of marketing and operations capabilities on financial performance: A resource-based perspective

Nath, Prithwiraj (2014) The impacts of marketing and operations capabilities on financial performance: A resource-based perspective. Industrial Marketing Management, 43. pp. 25-31. ISSN 0019-8501

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Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Pure Connector
Date Deposited: 21 Jan 2014 11:58
Last Modified: 21 Apr 2020 22:46
URI: https://ueaeprints.uea.ac.uk/id/eprint/47213
DOI:

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