Development strategies in the audiovisual industries: the case of north east England

Cornford, James and Robins, K (1992) Development strategies in the audiovisual industries: the case of north east England. Regional Studies, 26 (5). pp. 421-435. ISSN 0034-3404

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It is only recently that broadcasting and the audiovisual industries have come to figure in urban and regional development strategies. During the 1980s, a number of such strategies have developed in Britain's cities and regions. Media development strategies have emerged as a consequence of regulatory changes which have sought to open up the British audiovisual industry to competition. While local and regional media development initiatives originally emphasized the centrality of an emerging sector of small, independent production companies, more recently they have placed a greater stress on attracting inward investment and expenditure from large media interests. National public service broadcasting is being eroded by the rise of multinational media markets. Regional media development strategies represent an attempted to adapt to, and perhaps even to exploit, the possibilities opened up by these changes. Through a case study of the relatively mature media development activity in the north east of England, this paper argues that such possibilities are strictly limited.

Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Innovation, Technology and Operations Management
Faculty of Medicine and Health Sciences > Research Centres > Business and Local Government Data Research Centre (former - to 2023)
Depositing User: Pure Connector
Date Deposited: 12 Dec 2013 10:04
Last Modified: 24 Oct 2022 05:14

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