Trust as a facilitator of co-creation in customer-salesperson interaction – an imperative for the realization of episodic and relational value?

Baumann, J and Le Meunier-FitzHugh, K (2014) Trust as a facilitator of co-creation in customer-salesperson interaction – an imperative for the realization of episodic and relational value? AMS Review, 4 (1-2). pp. 5-20. ISSN 1869-814X

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Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Kenneth Le Meunier-Fitzhugh
Date Deposited: 06 Mar 2013 13:57
Last Modified: 21 Apr 2020 16:08
URI: https://ueaeprints.uea.ac.uk/id/eprint/41882
DOI: 10.1007/s13162-013-0039-8

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