An investigation of global manufacturing upgrade and marketing strategies: the case of China and Hong Kong based companies

Spickett-Jones, Graham and Eng, T. Y. (2007) An investigation of global manufacturing upgrade and marketing strategies: the case of China and Hong Kong based companies. In: China Marketing Association, 2007-07-01.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Anna Flack
Date Deposited: 16 Aug 2012 15:53
Last Modified: 04 Aug 2020 23:53
URI: https://ueaeprints.uea.ac.uk/id/eprint/39372
DOI:

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