Clustering and the internationalisation strategies of SMEs in the media industry

Cook, Gary A. S. and Pandit, Naresh R. (2009) Clustering and the internationalisation strategies of SMEs in the media industry. International Journal of Globalisation and Small Business, 3 (3). pp. 306-330. ISSN 1479-3059

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This paper draws together three strands of literature – those on clustering, entrepreneurship and internationalisation, examining the relationship between these three in promoting firm formation and growth within clusters. The evidence drawn on includes large-scale econometric models based on two unique data sets, an in-depth interview survey and a questionnaire survey. The key conclusions are, firstly, that strong clusters promote entrepreneurship, which in turn promotes cluster strength in a self-reinforcing dynamic. Secondly, some firms are better able than others to benefit from cluster location due to superior firm competencies and absorptive capacity. Thirdly, cluster strength contributes to the ability of entrepreneurial firms to expand overseas. Importing activity is also extensive. Internationalisation is one dynamic feedback loop in cluster strength, whereby increased internationalisation yields benefits to firms which spill over more widely in the cluster, and leads to further internationalisation. The Resource-Based View (RBV)emerges as an important theoretical framework linking cluster theory and international entrepreneurship.

Item Type: Article
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Faculty of Social Sciences > Research Groups > Strategy and Entrepreneurship
Faculty of Social Sciences > Research Groups > Marketing
Depositing User: Naresh Pandit
Date Deposited: 08 Apr 2011 09:09
Last Modified: 05 Jan 2023 15:30
DOI: 10.1504/IJGSB.2009.024574

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