Conceptualizing trust in the relationship between sales and marketing and the customer

Le Meunier-FitzHugh, K. (2009) Conceptualizing trust in the relationship between sales and marketing and the customer. In: The proceedings of the Academy of Marketing Conference, 2009-04-01.

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Item Type: Conference or Workshop Item (Paper)
Faculty \ School: Faculty of Social Sciences > Norwich Business School
Depositing User: Lucy Piper
Date Deposited: 18 Mar 2011 16:38
Last Modified: 26 Mar 2020 01:36
URI: https://ueaeprints.uea.ac.uk/id/eprint/26708
DOI:

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