How Jena Malone ‘Saved!’ Me: An Introspective Study on a Consumer’s Fan Relationship with a Movie Actress

Wohlfeil, Markus and Whelan, Susan (2007) How Jena Malone ‘Saved!’ Me: An Introspective Study on a Consumer’s Fan Relationship with a Movie Actress. In: 10th Irish Academy of Management Conference, 2007-01-01, Queen’s University Belfast.

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Scant attention has been paid to how the relationship between fans and movie stars expresses itself in everyday consumer behaviour. Therefore, this paper is taking an existential-phenomenological perspective to discuss fan behaviour as a holistic personal experience from a fan’s point of view. By using subjective personal introspection, the lead author provides hereby insights into his private lived consumption experiences as a fan of the young and very talented actress Jena Malone, which were obtained and recorded as contemporaneous data over a period of 15 months. The paper will discuss some of the interesting findings that are emerging iteratively from the introspective data and challenging some of the assumptions that the literature currently holds on fans and fan behaviour.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: celebrity fandom,fans,fandom,film star fandom,film consumption,autoethnography,introspection,introspective research,experiential consumption,sdg 12 - responsible consumption and production ,/dk/atira/pure/sustainabledevelopmentgoals/responsible_consumption_and_production
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
Depositing User: Amanda Holland
Date Deposited: 11 Mar 2011 11:13
Last Modified: 02 Nov 2022 00:41


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