The affect heuristic and the attractiveness of simple gambles

Bateman, Ian, Dent, Sam, Peters, Ellen, Slovic, Paul and Starmer, Chris (2007) The affect heuristic and the attractiveness of simple gambles. Journal of Behavioral Decision Making, 20 (4). pp. 365-380. ISSN 1099-0771

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Item Type: Article
Faculty \ School: Faculty of Science > School of Environmental Sciences
UEA Research Groups: Faculty of Science > Research Centres > Centre for Social and Economic Research on the Global Environment (CSERGE)
Faculty of Science > Research Groups > Resources, Sustainability and Governance (former - to 2018)
Faculty of Social Sciences > Research Centres > Centre for Behavioural and Experimental Social Sciences
Depositing User: Rosie Cullington
Date Deposited: 28 Feb 2011 10:23
Last Modified: 22 Apr 2023 01:13
URI: https://ueaeprints.uea.ac.uk/id/eprint/25227
DOI: 10.1002/bdm.558

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