The Oxford Handbook of Strategic Sales and Sales Management

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press, Oxford, UK. ISBN 978-0-19-956945-8

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Item Type: Book
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing
Faculty of Social Sciences > Research Groups > Marketing, Entrepreneurship and Business Strategy (former - to 2019)
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Depositing User: Amanda Holland
Date Deposited: 10 Feb 2011 12:04
Last Modified: 22 Nov 2022 14:30
URI: https://ueaeprints.uea.ac.uk/id/eprint/21243
DOI:

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