Should Sales and Marketing Collaborate? An Investigation into the Antecedents and Consequences of Collaboration between Sales and Marketing

Le Meunier-FitzHugh, K. (2009) Should Sales and Marketing Collaborate? An Investigation into the Antecedents and Consequences of Collaboration between Sales and Marketing. VDM Publishing House Ltd., Saarbrücken, Germany. ISBN 978-3639166330

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Item Type: Book
Faculty \ School: Faculty of Social Sciences > Norwich Business School
UEA Research Groups: Faculty of Social Sciences > Research Groups > Marketing
Depositing User: Amanda Holland
Date Deposited: 10 Feb 2011 11:57
Last Modified: 07 Aug 2021 23:33
URI: https://ueaeprints.uea.ac.uk/id/eprint/21242
DOI:

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